A nonprofit advocacy organization aligned with President Donald Trump is intensifying its campaign to secure final passage of the administration’s sweeping new tax and spending package — a proposal Trump has dubbed his “big, beautiful bill.”
The group, Securing American Greatness, will launch the second phase of a major media effort on Tuesday, with a fresh round of ads promoting the legislation. The latest push is part of an eight-figure advertising strategy that began last month, aimed at both boosting public support and pressuring lawmakers ahead of the July 4 deadline Trump has set for the bill to reach his desk.
The new advertisements will air nationally on Fox News Channel, as well as on cable, broadcast, and streaming platforms in more than 20 targeted congressional districts across the country. The spots are scheduled to run for two weeks.
In one national ad, the narrator tells viewers:
“Good news for working families. President Trump’s tax cuts mean higher wages and lower taxes for working families. No tax on tips and no tax on overtime. President.”
The spot closes with a call to action: “Tell Congress we need President Trump’s working family tax cuts.”
The legislation, which narrowly cleared the House of Representatives last month by a single vote, is a cornerstone of Trump’s second-term agenda. It features a wide array of conservative priorities, including:
- A permanent extension of Trump’s 2017 tax cuts
- New exemptions for tips and overtime pay
- Increased funding for border security
- Provisions to codify Trump’s controversial immigration policies
- A partial rollback of environmental regulations
- Defense spending boosts and revisions to the debt ceiling
Despite support from House Republicans and conservative advocacy groups, the bill faces strong opposition from Democrats, who warn that the expansive tax cuts could add trillions to the already soaring federal deficit. As of mid-June, the national debt stands at more than $36.2 trillion, according to FOX Business’ National Debt Tracker.
The ad blitz targets both sides of the aisle. In Republican districts, the group is praising lawmakers for supporting the bill. One ad thanks Wisconsin Rep. Derrick Van Orden for voting in favor of Trump’s tax plan. In contrast, another spot criticizes Democratic Rep. Jared Golden of Maine, claiming his opposition equates to supporting tax hikes: “Tell Jared Golden we can’t afford his tax hikes. We need Trump’s working family tax cuts.”
“We are 100% focused on doing everything in our power to help President Trump pass his vital tax-cut package for working-class families,” a senior adviser to Securing American Greatness told Fox News. “We will continue to hold members accountable who oppose the President’s America First agenda, while promoting those members who are standing with the President to get the bill across the finish line.”
The group is working in coordination with the Trump-aligned super PAC MAGA Inc., both of which are expected to play major roles in the 2026 midterm elections. Republicans are defending a narrow 53-47 Senate majority and a fragile lead in the House.
Leading the effort are longtime Trump operatives Chris LaCivita, a former campaign co-manager, and Tony Fabrizio, Trump’s top pollster. Sources also confirmed that White House Chief of Staff Susie Wiles and Deputy Chief of Staff James Blair are actively coordinating with both groups on strategy.
President Trump has repeatedly urged Congress to pass the bill in time for Independence Day, saying it will be a defining achievement of his second term. With high-stakes elections looming, the outcome could reshape not only the tax code but also the political landscape in 2026.
With input from Fox News
